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THE ARSLOK JOURNAL.
Where Fasteners, Strategy, and Success Stories Intersect.
Why ‘Posting on Social Media’ Is Not Marketing — And What Fastener Manufacturers Should Do Instead | Arslok
In 2025, the fastener industry is entering its most competitive decade yet. Trade shows are shrinking, price competition is rising, and buyers are more informed than ever. Which means one dangerous truth stands tall: Randomly posting on social media is not marketing. It’s noise. - And noise is invisible. If you’re a fastener manufacturer or supplier, posting once a week on LinkedIn or reposting someone else's content doesn't build market authority, generate qualified leads, o
4 days ago2 min read
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