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THE ARSLOK JOURNAL.
Where Fasteners, Strategy, and Success Stories Intersect.


Why ‘Posting on Social Media’ Is Not Marketing — And What Fastener Manufacturers Should Do Instead | Arslok
In 2025, the fastener industry is entering its most competitive decade yet. Trade shows are shrinking, price competition is rising, and buyers are more informed than ever. Which means one dangerous truth stands tall: Randomly posting on social media is not marketing. It’s noise. - And noise is invisible. If you’re a fastener manufacturer or supplier, posting once a week on LinkedIn or reposting someone else's content doesn't build market authority, generate qualified leads, o
4 days ago2 min read


Fastener Pricing Psychology — Why Most Distributors Lose Deals | Arslok
In the Fastener industry, pricing is rarely just about the cost of steel, zinc plating, or thread rolling. Yet, many distributors mistakenly believe that “lowest price wins.” The reality? Customers don’t always choose the cheapest supplier. They choose the one who communicates maximum value, minimum risk, and consistent reliability. This is where pricing psychology enters the game. Most Fastener distributors lose deals not because their prices were high — but because their
Oct 243 min read


Why Most Indian Fasteners Don’t Get OEM Approvals (And How to Fix It — Practically) | Arslok
Introduction: The Harsh Reality Behind OEM Rejections India is the world’s second-largest producer of fasteners , yet when it comes to OEM approvals — whether in automotive, engineering, or industrial assemblies — most Indian manufacturers fail to cross the line. The result? European, Japanese, and American fastener suppliers continue to dominate global OEM supply chains, while Indian brands remain stuck in Tier-2 or Tier-3 vendor lists. The problem isn’t lack of capability
Oct 224 min read


Where the Fasteners Industry Is Heading?
A Small Part, A Big Impact Fasteners are tiny components — but they hold together the world’s biggest structures, machines, and vehicles. From skyscrapers to satellites, their reliability decides the strength and safety of everything around us. Today, the fastener industry is transforming fast. New materials, smarter systems, digital manufacturing, and sustainability are reshaping how these small heroes are made and used. Let’s explore where the fasteners industry is heading
Oct 133 min read


The Silent Damage: Why Hiding in Business Destroys Trust Faster Than a Bad Product | Fasteners Growth
The Silent Damage: Why Hiding in Business Destroys Trust Faster Than a Bad Product | Fasteners Growth
Jul 172 min read


Day 3 - Zinc-Plated vs Hot-Dip Galvanized: Choosing the Right Fastener Finish Can Save Crores | Fasteners Training
Day 3 - Zinc-Plated vs Hot-Dip Galvanized: Choosing the Right Fastener Finish Can Save Crores | Fasteners Training Arslok
Jul 102 min read
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